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BACHELOR OF BUSINESS (INTERNATIONAL BUSINESS) WITH HONOURS
SMP33703 International Marketing
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BACHELOR OF BUSINESS (INTERNATIONAL BUSINESS) WITH HONOURS
Guide to Course
SMP10803 Principles of Marketing
SMP10903 Principles of Management
SMP10103 Principles of Economics
SMP10603 Principles of Accounting
SMP15603 Principles of Business Analytics
SMU13002 Philosophy and Current Issues
SMP11503 Principles of Entrepreneurship
SMP15503 Business Ethics
SMP11603 Management Information System
SMP11003 Organisational Behaviour
SMP15903 Financial Technology
SMP32103 Services Marketing
SMU13102 Appreciation of Ethics and Civilization
SMP20203 International Business Management
SMP22403 Business Communication
SMP22303 Human Resource Management
SMP22503 Digital Business
SMP31403 Cross-Cultural Management
SMB20102 English for General Communication [2]
SMU12202 Communication Skills and Technology
SMZXXX01 Co-Curriculum 1
SMP22203 Managerial Accounting
SMP31603 Leadership in Organisation
SMP22103 Operations Management
SMP25503 Digital Marketing
SMP20303 International Economics
SMB10002 Foreign Language
SMB41002 University Malay Language [3]
SMB11002 Basic Malay Language
SMZ XXX01 Co-Curriculum 2
SMP33803 Strategic Management
SMP22603 Sales Management
SMP31803 Research Methodology
SMP20403 International Finance
SMP34503 Global Economic Issues
SMP20103 International Accounting
SMB31302 English for Academic Purposes
SMP35103 Final Year Project
SMP33703 International Marketing
SMP30303 International Human Resource Management
SMP33503 International Business Environment
SMP36003 International Business Strategy
SMP34403 Export Import Management
SMU32202 Thinking Skills
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RESERVES COLLECTIONS
SUGGESTED TITLE
International Marketing Agility
by
Emanuel Gomes, Carlos Sousa, and Ferran Vendrell-Herrero
Call Number: ebooks
ISBN: 9781838677428
Publication Date: 2019
International Marketing Strategies of Emerging Market Firms : Nature, Boundary Conditions, Antecedents, and Outcomes
by
Joseph Amankwah-Amoah, Yaw Debrah, and Nathaniel Boso
Call Number: ebooks
ISBN: 9781787567443
Publication Date: 2018
Open Access Ebook & Textbook
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International Marketing Strategies of Emerging Market Firms : Nature, Boundary Conditions, Antecedents, and Outcomes by 